our values

 

... it's about you

We're interested in your story.

Our mission is finding the perfect fragrance that expresses who you are, for any occasion. 

 

... everyone deserves a fine fragrance

We believe everyone has the right to smell good.

That's why we look for the best products for a fair price. At... smell stories... you'll already find a rare perfume from 27 EUR, and you'll never pay more for a bottle than 250 EUR. So no surprises. 

Moreover, we donate 5% of your purchase to DoucheFLUX. This organization offers showers and a laundry service to people living in poverty. This way you also give people who can't afford perfume the chance to get basic hygiene and a fresh scent. 

 

... scent is emotion

We believe in the power of scent. The olfactive sense is the only sense that directly affects the memory and emotion part of the brain.

We propose brands that translate emotions into fragrances for the body, home or linen. 

 

… scent has no gender

We believe it's not up to us or the brands we carry to decide if a fragrance is masculine or feminine.

Therefore, we only present unisex fragrances. It's your choice. 

 

... small is beautiful

We support independent niche brands that create genuinely artisanal, handcrafted products.

You'll smell the love with which our fragrances are made. 

 

... fragrance is fun

We don't take ourselves too seriously. To us, perfume is not about luxury, but about feeling good and making others feeling good.

Everybody deserves a fine fragrance.